GRAVITY GAMING: BRAND AND WEBSITE DESIGN
CASE STUDY
Brand Definition
Gravity Gaming is a UK-based eSports organization that specializes in the organization of eSports tournaments and events, production of media content, and scouting and nurturing talented young cyberathletes.
The Project
As a freshly established brand, Gravity Gaming was in need of a definitive, edgy and aggressive brand identity, and Felicity Digital set out to create just that. Initially, the logo was developed, which was then branched out into a full-fledged brand guideline, in bold shades of purple laced with fire. Based on the well-received guideline, Gravity Gaming’s bespoke website was designed, complete with many customized elements of functionality that were added to complete its role as an information-heavy content platform for a high-profile eSports organization.
Social Media Content
Website Development
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