WINE SOURCE FUND: VIDEO CONTENT PRODUCTION

CASE STUDY

Brand Definition

Wine Source Fund is a regulated Alternative Investment Fund (AIF) designed to extract superior returns from the fine wine and spirits market.

The Project

Focusing on a niche investment market, the content of the fund also needs to reflect the deep understanding of the market and its trend. Together with the client, Felicity developed a unique strategy to share market insights, portfolio performance, and also market knowledge to attract potential investors and also just wine collectors and enthusiasts.

Analysis

Targeting mostly at the sports fans and collectors, Felicity creates exclusive content on the products on a weekly basis. From product teaser to product content, Felicity produces a wide range of quality visual branding material for Basekethouse and Footballhouse to attract more and more sports fans and collectors. In addition, Felicity provides video editing service to create product reviews which result in increased engagement and product inquiries.

Video Content Creation

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